GOOLGE+ & INSTAGRAM - Our New BFF's
By Diane Michael, Communications Director for The Callan Group located in the Daytona Beach area
The Callan Group is now offering a wide variety of communication services. Since our beginnings in 2008 our clients have requested that we take on more than just email newsletters.
By Diane Michael, Communications Director for The Callan Group located in the Daytona Beach area
The Callan Group is now offering a wide variety of communication services. Since our beginnings in 2008 our clients have requested that we take on more than just email newsletters.
For the first five years we wanted to dedicate
our full attention into being the best email service provider possible.
Since our email newsletters create not only
retention but new business, expanding into the social media market was a smooth
transition.
Our ghost writers are already writing creative content for clients so expanding that message into other mediums makes perfect sense and we are already seeing a significant response from clients.
Our ghost writers are already writing creative content for clients so expanding that message into other mediums makes perfect sense and we are already seeing a significant response from clients.
We can handle your presence on Facebook and
Twitter which is necessary for every business.
It's also necessary to keep these fresh and updated!
It's also necessary to keep these fresh and updated!
What we do that we feel is a bit different in
those sites...
We create info graphics that typically get more
likes.
We change our client’s banners and profile pics
monthly.
We create posts needed for the client - some
industries like restaurants and retail need more posts than others. We identify
what would be best for the client.
Remember, Entrepreneur Magazine announced that only 6% of posts are being read!
Think about that as a business who posts 3 times a week.
Remember, Entrepreneur Magazine announced that only 6% of posts are being read!
Think about that as a business who posts 3 times a week.
We come up with creative campaigns to encourage
more likes, shares and comments.
But we are REALLY INTO GOOGLE+ and INSTAGRAM!
These are the social media sites we are
promoting, promoting, promoting! (See our sketch and vLog below!)
Google+ may not have many of your peeps
involved YET but it's helping your organic rankings on Google better than any
other social site!
So what does that mean???
It means if you're not on Google+ and posting
at the minimum of once a month and you are a business - YOU ARE WRONG!
I can list all the benefits of Google+ but if
you don't take my word for it, Google "how does Google+ benefit my
business" and get informed!
Loving me some Instagram!
So not only can you be super creative with a
few click click clicks, you can also post videos and be found by people all
over!
I'm seeing more and more national businesses
focus on Instagram by posting their promotions on an almost daily basis! It’s
fun, interactive and can lead to new business, conversations and a more unique
creative presence online!
So where are you going to find the time to keep
up with all this?
Things that make you go hmmmm!!!
Things that make you go hmmmm!!!
The Callan Group is a team of creative ghost
writers who will embrace your marketing plan, create new concepts to attract
business AND keep you in front of your clients on a regular basis resulting in
retention!
We become an extension of your marketing team
with a passionate focus on your goals!Learn how we can help today! Contact Diane at 386-538-1083!
