1.How many times a day do you look at
Facebook? If hourly, how often?
·
Couple of times a week ***** (5)
·
Once a day ** (2)
·
Hourly ******* (7)
·
Every 15 minutes * (1)
·
No **** (4)
2.Do you have an active Twitter account
that you post on weekly/monthly?
·
No********** (10)
·
Yes, weekly****** (6)
·
Yes, daily ** (2)
·
Have account, do not post * (1)
3. How many email newsletters do you
receive a week?
·
25 (estimate, varies) (1)
·
5-10** (2)
·
1-5 ******* (7)
·
10-15 ****** (6)
·
Don’t know *** (3)
4.Do you receive any emails from businesses
you didn't sign up for that you
continue to receive and don't mind getting?
·
No ******* (7)
·
Yes *********** (12)
5. Do you have more than one e! mail
account that you check daily?
·
Yes, one personal, one business*
(1)
·
Yes************* (12)
·
No ****** (6)
6.How many times an hour do you check your
email?
·
Approx. once per hour *******
(7)
·
3 times a day * (1)
·
No * (1)
·
Once a day * (1)
·
Continuously ***** (5)
·
Every 5-15 mins **** (4)
7. How many times an hour do you look a t
your text messages?
·
When received **************
(13)
·
Once **** (4)
·
Don’t ** (2)
8. Do you have a Smartphone?
·
No**** (4)
·
Yes *************** (15)
9. Do you subscribe to any magazines?
·
Yes ************** (14)
·
No ***** (5)
10. How often do you read the local
newspaper whether in print or online?
·
Daily************* (13)
·
3 times a week * (1)
·
Once a week * (1)
·
Rare ** (2)
·
When receiving a link * (1)
11. Do you subscribe to any blogs or rss
feeds? If so, how many?
·
No******** (8)
·
Yes, a couple (1-6) *********
(10)
·
Yes, 10 * (1)
12. Do you know how to display images in an
email newsletter where you're
viewing x's where pictures should be?
·
Yes (15)
·
No (4)
13. Do you know how to add an email sender
to your safe sender list?
·
Yes (14)
·
n/a (1)
·
No (4)
14. Do you know how to export email
addresses out of your electronic address
book?
·
No (5)
·
Yes (13)
·
n/a (1)
15. What do you do with print direct mail?
·
Read it (4)
·
Throw it away (15)
16. Do you keep/save the yellow pages or
phone boom?
·
No (12)
·
Yes (7)
17. If you receive! d an ema il with a
video in it, would you press play and
watch if the message was less than 5
minutes?
·
If time allowed and it appeared
to be of interest or known source(16)
·
No ( 3)
18. Do you know what rss feed means?
·
Yes (15)
·
No (4)
19. Do you know what www means?
·
Yes (19)
20. Do you know what https means?
·
No (2)
·
Yes (17)
21. Do you LIKE most businesses that ask
you to LIKE them on Facebook?
·
Yes, (6)
·
No (5)
·
Occasionally (If known or if
interested) (8)
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